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Characters stories discussion groups toys and games based around the original manga and anime rolesAuthor Patrick Galbraith is the world's acknowledged expert on MOE and a journalist based in Tokyo For this book he interviewed twenty important figures in the world of Japanese manga and anime to gain their insights on the MOE phenomenon These interviews provide us with the first in depth survey of this subject Galbraith uncovers how MOE is influencing an entire generation of manga artists and readers For those new to anime manga and youth cultur. Before I started it I wasn t all that sure what moe was Now I have a much better understanding of it The book is wonderfully illustrated Each chapter is a interview with someone connected to the otaku community from professors to game designers It has examples from the 1970 s shojo stories to Oreimo It was an interesting read

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The Moe Manifesto

E in Japan he discusses what constitutes the ideal MOE relationship and why some fans are even determined to marry their fictional sweethearts He reveals key moments in the development of MOE and current and future trends in the spread of MOE works and characters from Japan to other parts of the world The Moe Manifesto provides an insider's look at the earliest MOE characters such as Ayame by Tezuka Osamu The book has over 100 illustrations of the most famous MOE characters many in color and it is sure to delight manga and anime fans of every a. It is safe to say that I ve been into otaku culture since perhaps age 8 or something It is also safe to say that my first moment in my life that I attracted to female is the Makoto Izumi character from the 90 s trendy dorama Beach Boys that aired on local TV station The general confusion of this feeling of attraction to fictional character is surprisingly determined my criteria of ideal girl in reality yes I only attracted by person who is resembled the visual presentation of Makoto Izumi short hair petite and cheerful Throughout the time I never understand and have ability to comprehend this feeling until I encountered the anime series K On a decade later I love K On whether with or without narrative the characters within its universe is appealing to me I am aware with the term mo but never pay attention to its effect However the online debate of fans labelling K On as just a mo show about cute girls doing cute things sparked my curiosity Fast forward I discovered The Mo ManifestoThe Mo Manifesto is indeed interesting Rather being an academic book devoted into theorising mo Galbraith decided to interview the industry insider cultural analyst and general otaku to answer a several uestions regarding the notion of mo The interviewees are important person on the industry and their opinions is really really solid on the level of critical analysis to the phenomena of mo A lot of opinions on mo in this book might even categorised to the post modernity look this is brilliantly describe by one of the interviewee that compare the otaku culture to hip hop remixesThrough The Mo Manifesto now I am safe to say that I might understand what is this feeling of attraction to a fictional character albeit it is a 3d real human but hey it still fictional that I fall with Makoto Izumi It is certainly mo

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MOE is a huge cultural phenomenon and one of the driving forces behind the enormous success of Japanese anime and manga not just in Japan now but throughout the worldIn Japan avid fans of manga comics anime films and videogames use the term MOE to refer to the strong sense of emotional attachment they feel for their favorite characters These fans have a powerful desire to protect and nurture the young beautiful and innocent characters they adore like Sagisawa Moe in Dinosaur Planet and Tomoe Hotaru in Sailor Moon They create their own websites. I am so glad I discovered this book it is a treasure for any anime manga and gaming enthusiast I believe this book is a foundational element in any fan s collection and I intend to give it as a gift regularly because it is clear to me that anyone with even a passing interest in these media will benefit from the enlightening information presented here I know I will refer to my copy constantly as well as the occasional re reading just for fun This should not be a problem because the binding and paper uality are excellent so I should have no trouble enjoying this book for years and years to come Moe though a bizarre and difficult concept when viewed in the context of mainstream culture is crucial to anyone with a desire to love and understand Otaku culture or any other fandom phenomenon Through a series of engrossing and insightful interviews Patrick W Galbraith sheds light on the subject from many angles allowing the reader to develop their own grasp on moe while also learning the textbook definition and becoming familiar with examples This book will give readers valuable history lessons and what I was most grateful for recommendations a sort of curriculum of moe works for people to explore While perfectly accessible to the layman this book would be eually at home in a academic situation All this wonderful information is presented in and enjoyable and engaging manner with lush illustrations helpful footnotes and a pleasing conversational voice all wrapped in a glossy high uality volume Whether you are a fan yourself seeking to better understand fans or looking for the perfect gift for the fan in your life The Moe Manifesto is a perfect choice


10 thoughts on “The Moe Manifesto

  1. says:

    As someone living in Japan and fascinated by the modern trends of Japanese culture I have enjoyed books by Patrick Galbraith including this book But the effect of the book might have been different than the author might have expectedI am fascinated by modern Japanese culture and although I am not a particular fan of anime or manga I am curious about the otaku who are obsessed about these topics I had heard th

  2. says:

    This book is a collection of interviews with different insiders of the Japanese otaku industry ranging from supportive views to critical perception of the current state of things Some pieces are mildly interesting how magical girl genre used to construct positive career role models for young girls before receding into the cliche

  3. says:

    I am so glad I discovered this book it is a treasure for any anime manga and gaming enthusiast I believe this book is a foundational element in any fan's collection and I intend to give it as a gift regularly because it is clear to me that anyone with even a passing interest in these media will benefit from the enlightenin

  4. says:

    I received this book via Goodreads' First Reads Giveaways That was in July It has taken me this long to realize that I will never finish this book The vast majority of my complaints for this book stem purely from its formatFirst of all to call it a book is a bit too generous It is a series of long interviews W

  5. says:

    Before I started it I wasn't all that sure what moe was Now I have a much better understanding of it The book is wonderfully illustrated Each chapter is a interview with someone connected to the otaku community from professors to game designers It has examples from the 1970's shojo stories to Oreimo It was an interesting read

  6. says:

    I don't want to write a review so here are my thoughts

  7. says:

    It is safe to say that I've been into otaku culture since perhaps age 8 or something It is also safe to say that my first moment in my life that I attracted to female is the Makoto Izumi character from the 90's 'trendy dora

  8. says:

    The Moé Manifesto is a collection of interviews with mangaanimebishōjo game insiders and artists about moé recent Japanese history and how it impacted media cultural icons males youth Akihabara the interviewe

  9. says:

    Patrick W Galbraith is arguably the most entertaining and insightful writer on contemporary Japanese pop culture His writing is based on the research of an academician by training and an otaku at heart While the academic

  10. says:

    There are some interesting tidbits on Japanese culture and aspect of moe in this book but it doesn't offer deep analysis or